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Villajoyosa

The Costa Blanca's most colourful town — a historic fishing village famous for chocolate, painted houses and a relaxed seaside pace.

Suited to: Families · Retirees · Second-home owners · Remote workers · Budget buyers

Costa
Costa Blanca
Province
Alicante
Population
~37,449
British Community
~400
Airport
Alicante–Elche
~55 km
Train
TRAM light rail to Alicante and Dénia

Updated 12 Oct 2026 · Facts checked against INE and the padrón · How we check

Image by wrightboy on Pixabay

Decide

Is Villajoyosa right for you?

Who it suits

  • RetireesExcellent

    Relaxed pace, flat promenade for walking, good local shops, established but not overwhelming foreign community.

  • FamiliesGood

    Safe beaches, local schools, family-friendly atmosphere, TRAM access to Alicante.

  • Second-home ownersGood

    Strong summer rental demand, property more affordable than Altea or Moraira, good transport links.

  • Food and culture loversGood

    Valor chocolate museum, active fishing fleet, local gastronomy, Valencian traditions intact.

  • Remote workersModerate

    Good broadband, quieter than Benidorm, but fewer co-working spaces than larger cities.

Costs

What it costs in Villajoyosa

Typical figures, each with its source and date. Prices move, so check before you commit.

Typical rent
~€890 a month
70 m² flat, Alicante province average (€12.7/m²)
Source: idealista, September 2026

Housing in Villajoyosa →Cost of living in Villajoyosa →

Guides

The Villajoyosa guides

The place

About Villajoyosa

Villajoyosa — "la Vila" to locals — is a working fishing town turned sought-after coastal residence. Famous for its row of brightly painted fishermen's houses along the riverfront, it sits between Benidorm and Alicante, offering a lower-key alternative to both.
The town is also the historic home of Valor chocolate, Spain's most famous chocolate maker, whose factory and museum continue to be a local landmark. The fishing fleet still lands its catch at the harbour, and the daily fish market is a fixture of local life.
For British relocation planners, Villajoyosa offers genuine Spanish character with growing foreign infrastructure. Property is mid-range by Costa Blanca standards, beaches are wide and sandy, and the TRAM connects you to Alicante city in under an hour. It suits those who want proximity to Benidorm and Alicante without living in either.

Practicalities

Practicalities

Getting there

  • Coastal town in central Alicante province (Marina Baixa), between Benidorm (north) and Alicante (south).
  • Approximately 35 km northeast of Alicante city and 15 km south of Benidorm.
  • Alicante–Elche Airport: ~55 km (40 min drive). Valencia Airport: ~160 km.
  • TRAM: Line 1 to Alicante and Benidorm; change at Benidorm for Line 9 to Dénia.
  • Road: N-332 and AP-7 motorway.

More in the Daily Life guide →

First admin steps

  • Padrón: Register at Villajoyosa town hall (Ayuntamiento).
  • NIE/TIE: National Police in Alicante or Benidorm.
  • Healthcare: Register at local health centre after padrón.
  • Tourist rental: VT licence required under Valencian law.
  • Language: Spanish and Valencian in administration. English increasingly spoken in commercial settings.

Not sure which visa or residency route fits? Compare the routes for British movers

More in the Admin & Documents guide →

Map

Villajoyosa on the map

Pins show the town, its nearest airport and the towns nearby. Positions are approximate.

Stay

Where to stay in Villajoyosa

Hotels, apartments and holiday lets for a scouting trip, with live prices. Zoom out to see the towns nearby.

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Get help

Get help in Villajoyosa

English-speaking businesses and the offices you will deal with.

Local businesses

Featured listings are paid placements.

View all →

Town finder

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Questions

Villajoyosa: common questions

Is Villajoyosa a good place to retire from the UK?

Excellent. Relaxed pace, flat promenade for walking, good local shops, established but not overwhelming foreign community.

Is Villajoyosa good for families?

Good. Safe beaches, local schools, family-friendly atmosphere, TRAM access to Alicante.

Which airport is closest to Villajoyosa?

Alicante–Elche (~55 km); Valencia (~160 km)

Can you get to Villajoyosa by train?

TRAM light rail to Alicante and Dénia. Line 9 serves the town.

How big is the British community in Villajoyosa?

~400

How do I register on the padrón in Villajoyosa?

Register at Villajoyosa town hall (Ayuntamiento).

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Last updated: 12 Oct 2026